Build an AI-first
business with Claude.
In five days.
From vague idea to live product, brand, payment flow, and AI operating system — using Opus 4.7, Claude Design, Claude Code, Cowork, Routines, Skills, Dispatch, and MCP. No coding experience required.
Most founders use Claude to answer questions. You’ll use Claude to research, design, build, deploy, monitor, and operate.
Built by founders who ship with Claude every day. The fastest AI-native teams are already using Claude to plan, write, review, test, and ship production software. This is the founder version of that workflow — start to finish, end to end.
Updated for the April 2026 Claude stack
Most people have seen the announcements.
Almost nobody has learned how to combine them into a working business system.
This cohort includes the newest Claude capabilities:
- Opus 4.7
- Claude Design
- Claude Code Routines
- Cowork scheduled tasks
- Dispatch
- Computer use
- Shared-context Office agents
- Persistent Artifacts
- Skills
- MCP orchestration
§ 02 · The Thesis
Most people use Claude like a chatbot.
You'll use Claude like a company.
In the last few months, Claude has changed from a conversation tool into a working stack: Opus 4.7 for hard reasoning and long-running work, Claude Design for prototypes and visual systems, Claude Code for building, Cowork for knowledge work, Routines for recurring engineering tasks, Dispatch for remote delegation, Skills for repeatable workflows, and MCP for connecting real tools.
The problem is not that Claude is underpowered.
The problem is that most founders are only using 5% of it.
Most founders haven't caught up. This course is the catch-up.
Why this cohort exists now
Claude is changing too fast for casual users to keep up.
In one stack, you now have:
- 01Claude Designfor prototypes, decks, landing pages, and visual systems
- 02Claude Codefor building, debugging, reviewing, and deploying
- 03Claude Code Routinesfor scheduled and event-triggered product work
- 04Coworkfor messy knowledge work across files, apps, and documents
- 05Dispatchfor assigning tasks from your phone
- 06Skillsfor encoding repeatable workflows
- 07MCPfor connecting real tools
- 08Office agentsfor Word, Excel, and PowerPoint
- 09Chrome workflowsfor browser automation
- 10Managed Agentsfor advanced API-based agent systems
This course turns the feature avalanche into a founder workflow.
§ 03 · The Deliverables
What you'll ship by Friday.
Not a toy demo. Not a prototype you'll abandon. A product that loads, signs users in, stores real data, has a Stripe checkout flow, and looks like a real company built it.
- A validated business idea with a real market
- A live MVP on a public URL
- Auth, database, and Stripe checkout flow
- A complete brand system and launch assets
- 3 custom Claude Skills for your business
- 3 scheduled Claude workflows for growth, maintenance, and operations
- A personal AI operating system for running the business
The Friday Ship Guarantee
Attend all five live sessions, complete the daily build checkpoints, use the approved starter stack, and ask for help before the final session if you’re blocked.
If you still don’t have a deployed working MVP by Friday, you get a full refund or a free retake in the next cohort.
Tool truth
We’ll use the newest Claude stack, but we won’t pretend every feature is magic.
You’ll learn:
- 01when to use Claude Design vs Claude Code
- 02when to use Cowork vs Claude Code
- 03when to use Routines vs scheduled desktop tasks
- 04when MCP is useful and when it is dangerous
- 05when to keep a human approval step
- 06when a simple spreadsheet beats a complicated agent
- 07when not to connect production systems
§ 04 · The Curriculum
Five days. Five deliberate sessions.
Each day is a 60-minute live session on Zoom, then roughly two hours of guided homework you do on your own. Direct and outcome-led, no filler.
Ideation & Market Intelligence
From “I have an idea” to “I have a validated wedge.”
Turn a vague itch into a precise wedge - a thing you can sell, to a person who actually has the problem, in a market that can pay. We use Claude the way an analyst uses an analyst team. You'll build a "Market Intelligence Room" in Claude: project instructions, uploaded notes, competitor links, pricing screenshots, customer-review exports, and a persistent market map.
Build & Deploy Your MVP
From “I have a validated idea” to “My product is live on the internet.”
From blank folder to deployed URL. We use Claude Design to shape the visual language, Claude Code to write it in Plan Mode, and shadcn + Vercel MCP to ship. After deployment, you'll set up a deployment babysitter with /loop - "Check the deployment, read the logs, inspect the homepage, and tell me if anything is broken."
Database, Auth & Payments
From “My product is live” to “My product is a business that can take money.”
The difference between a demo and a company. Supabase for data, Clerk for identity, Stripe for revenue - wired together by Claude with sub-agents and hooks. We use Stripe test mode during the cohort and give you the live-mode checklist for launch week.
Brand & Discoverability
From “I have a working product” to “I have a company that looks credible.”
The thing people forget. Visual identity, a website that closes, launch assets that look investor-ready, and the discoverability system that keeps compounding after launch. All through one shared Claude context.
Your Personal AI Operating System
From “I do everything manually” to “Claude runs the weekly machine.”
The final, quiet superpower. You'll leave with custom Skills, MCP connections, scheduled Cowork tasks, browser workflows, and Claude Code Routines that keep your business moving after the cohort ends.
§ 05 · The Fit
Honest about fit.
This is for you if
- You have an idea and want to ship it this week
- You're a consultant, operator, or domain expert without code
- You're a founder who wants to go 10× faster
- You're done with tutorials and ready to build
This isn't for you if
- You want passive inspiration without shipping
- You're looking for a traditional coding bootcamp
- You don't have 5 hours live + 10 hours homework this week
§ 06 · In Practice
Not a lecture. A workshop.
You’ll be in Claude Design, Claude Code, Claude for Excel, Cowork, and the MCP ecosystem every day - not reading about them. A few moments from the curriculum, shown in context.
Claude Design
A brand system, by Wednesday.
Moodboard, palette, typography, component library, hero mockup. Claude Design builds the visual language while you keep writing copy - one shared context, zero Figma tax.
Claude Code
Your new staff engineer.
Plan Mode first, write second. Claude Code reads your CLAUDE.md, plans the change, shows you the diff, and ships it - with hooks guarding anything destructive. You stay in charge; it does the typing.
Claude Code Routines
Your product's night shift.
Set a routine once: review new issues, check deploy logs, inspect failed builds, open a draft PR, or summarise what changed this week. Scheduled, API-triggered, or GitHub-triggered - without leaving Claude Code.
Claude for Excel
Your numbers, narrated.
Drop a messy CSV in front of Claude. Get a clean unit-economics model, a formula you understand, and a plain-English explanation of what each row means. Then ship it.
Claude Cowork
Agents that run on schedule.
Four agents, scheduled and accountable. Your inbox gets triaged, your metrics get reviewed, your leads get enriched, your content gets drafted - every morning, before you're at the desk. Some run in the cloud. Some run from your desktop. You'll learn the difference - and when each is safe.
Dispatch
Delegate from your phone.
Message Claude while you're away from your desk. It can use your desktop files, configured connectors, browser, and apps - then send back the finished memo, spreadsheet, pull request, or briefing.
Model Context Protocol
The tool layer for your AI company.
MCP is how Claude stops waiting for copy-paste and starts working with your real stack: database, payments, deployment, analytics, documents, and internal tools. By Friday, you'll know how to connect MCP servers, decide what should stay read-only, and avoid the dangerous setups that expose production data.
The Three Automation Layers
By Friday, you’ll know when to use each layer.
The course teaches architecture, not just tools. Some automation runs in the cloud. Some runs from your desktop. Some runs in the browser. You’ll learn the difference — and when each is safe.
Cowork scheduled tasks
Best for knowledge work on your desktop.
- Reports
- Inbox summaries
- File organisation
- Lead research
- Document preparation
Claude Code Routines
Best for product and engineering workflows.
- PR reviews
- Bug triage
- Deployment checks
- Dependency audits
- Docs drift
- Issue triage
Chrome scheduled workflows
Best for repetitive browser work.
- Checking dashboards
- Pulling search data
- Reviewing competitor pages
- Submitting routine forms
The Friday OS
By the final session, you’ll install the operating rhythm behind your startup.
The goal is not to automate everything.
The goal is to stop doing the repetitive work that keeps founders from building.
Daily
- Lead research
- Inbox triage
- Product-health check
- Founder briefing
Weekly
- Competitor monitor
- SEO review
- Content repurposing
- Customer-feedback synthesis
Monthly
- Pricing review
- Landing-page audit
- Roadmap review
- Investor / customer update
§ 07 · The Tiers
Three ways to join. Same method.
Pick your tier, pay once, turn up 18 May. Full refund if you don’t have a deployed product by Friday.
Entry
01Cohort 1 price · Cohort 2 will be AUD $299
For self-paced builders
Learn the method. Build on your own time.
- All 5 recorded sessions (30-day access)
- Cohort Discord (30 days)
- Founder Stack Vault
- 15 Claude Routines and scheduled-task templates
- 10 custom Claude Skills
- AI Operating System setup guide
Basic
02Cohort 1 price · Cohort 2 will be AUD $449
For founders who want to build live
Show up, build with the cohort, keep the network.
- Everything in Entry
- Live Zoom sessions with Arun
- Live Q&A in every session
- Live Day 5 automation build-along
- Group routine / schedule setup
- Shared troubleshooting board
- Demo Day: product + automation walkthrough
- All recordings + Vault updates
- Private alumni Slack
- 2× cohort office hours
Advanced
03Cohort 1 price · Cohort 2 will be AUD $649
For founders who want direct launch feedback and a personal AI OS review
Live + a 1:1 with Arun the week you launch.
- Everything in Basic
- 30-min 1:1 launch review with Arun
- Personal review of your product, offer, and Claude workflow
- Custom Routine + Skill feedback
- MCP safety review
- Launch Day amplification to Arun's audience
- Free retake in any future cohort
- Curriculum updates as they ship
Cohort 2 will be AUD $299 / $449 / $649. This is the one time it’s cheaper.
§ 08 · The Vault
The Founder Stack Vault.
Everything we build together, pre-packaged for you to take and reuse in whatever you build next, and the one after.
Included in every tier.
- 50+Prompt library
- 15Claude Code Routine templates
- 12Cowork scheduled-task templates
- 10Custom Claude Skills
- 5Claude in Chrome workflow shortcuts
- CLAUDE.md starter templates
- Next.js + Supabase + Clerk + Stripe starter repo
- Supabase RLS review checklist
- Stripe sandbox-to-live checklist
- MCP safety checklist
- Market brief / PRD / brand brief templates
- Claude Design brief template
- Launch swipe file
- 30-day operating rhythm pack
- Weekly competitor-monitoring workflow
- Weekly SEO review workflow
- Weekly product-health review workflow
- Recorded bonus modules - API · Managed Agents · Agent SDK · Enterprise
§ 09 · The Instructor
Taught by Arun Prakash.
Founder of orcalumi. Builds AI-first products, teaches live cohorts to operators, engineers, and founders.
Using Claude
Daily, since the API launched
Teaches
Live cohorts, in public + private
Background
Finance · Retail · Mining
I started orcalumi with a simple intent: to help companies with authentic visions go faster. The businesses I admire most are the ones solving real problems for real people. We’re not building a product empire. We’re here to help good companies accelerate and adapt in a world that’s changing fast.
§ 10 · FAQ
Before you ask.
§ 11 · Not ready yet?
Join the list for the next cohort.
I'll write when the next cohort opens, and occasionally between - a new Claude primitive, a case study, a rare discount. No drip sequences, no daily newsletter. Only when it's worth reading.
§ 12 · The Last Page
Ready to stop learning
and start shipping?
Cohort 1 closes when 40 seats are full, or on 15 May — whichever comes first. Cohort 2 will be AUD $299 / $449 / $649.
40 seats · closes 15 May · from AUD $199
Takes ~3 minutes. Arun reads every one.